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Girl Scout Positioning Statement

The Girl Scouts is the world’s premier organization dedicated solely to girls, where in an accepting and nurturing environment, girls build character and skills for success in the real world. In partnership with committed adults, girls develop qualities that will serve them all their lives - like strong values, social conscience, and conviction about their own potential and self-worth.

In Girl Scouts, girls discover the fun, friendship, and power of girls together; and through the many enriching experiences provided by the Girl Scouts they can grow courageous and strong.

Proper Use of the Girl Scout Logo

The Girl Scout Service Mark is composed of two parts: the symbol (the trefoil with three profiles) and the logotype (the words "Girl Scouts", along with the registration mark.) Both parts of the service mark must be used together. Figure 1 is the preferred service mark, but when space limitations dictate, the "stacked" version of the service mark can be used (figure 2).

Figure 1

Figure 2

Color treatment:

Girl Scout green is preferred; however other bold colors are acceptable. A two-color combination can be used. The logo must appear in Girl Scout Green and the words "Girl Scouts" must appear in Girl Scout blue.

Configuration:

The service mark may never be redrawn, reproportioned or modified in any way. The logotype must always be in the same proportion to the symbol. A computer generated or artist’s rendering of the service mark is not acceptable. Pulling the symbol apart from the logotype and using it as a design element is not acceptable.

Trademark:

A SM aligned with the baseline of the "S" of Girl Scouts should appear on all reproductions of the service mark.

Proper Color Usage

The following PANTONE (PMS) colors and process equivalents have been developed for the Girl Scout Green and Blue.

Paper Stock

Girl Scout Green (For preferred one-color service mark)

Girl Scout Blue (For acceptable two-color service mark)

Coated

Pantone 334

Pantone 541

Uncoated

Pantone Green Uncoated

Pantone 294

Official artwork for the logo is available from the communications manager. Contact your regional Girl Scout service center to request camera-ready artwork.

COPYRIGHT LAWS

Many program activities include songs and other written materials. It is tempting to duplicate and distribute material from songbooks, library books, or other published documents. As innocent as this may seem, and even though distribution may be limited to one troop or one service unit, this duplication and distribution without written permission from the copyright holder, is very much in violation of federal copyright laws and could subject individuals and our council to possible legal action.

Copyright is the legal right to copy, duplicate, reproduce or otherwise communicate any original work of authorship. Works of authorship, which we as Girl Scouts tend to copy, are songs (both the words and the music are copyrighted), program or activity ideas from copyrighted books, records, and tapes.

Use of Movies

The Federal Copyright Act, Public Law 94-553, Title 17 of the United States Code, states that all home videocassette exhibitions outside one’s personal residence are "public performances" and mandates they be licensed. Non-compliance can subject those who infringe to statutory damages starting at $750 per exhibition. This legal requirement applies equally to profit and non-profit facilities, whether or not an admission is charged.

Girl Scouts of Western Ohio does not have permission to show videos (aside from the Girl Scout videos that we own or receive permission from GSUSA to use). It is expected that all volunteers will comply with this, and all, legal requirements for our organization.

 


Girl Scouting builds girls of courage, confidence, and character, who make the world a better place.

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© 2008 Girl Scouts of Western Ohio. All Rights Reserved.

 

Administrative Office

4930 Cornell Road, Cincinnati, OH 45242-1804

T: 513-489-1025 or 800-537-6241, F: 513-489-1417